Trip a real hit!
The Value of Customer Reviews was the headline as Pollyanna Vincent from the well-known review website – TripAdvisor – presented to the 100+ delegates at the City Sightseeing operators conference in Palma de Mallorca last month. Pollyanna explained; "TripAdvisor is not just a hotel review website, we have over 150,000 attractions listed too. There are over 60million reviews currently on the site and we receive 40 new ones every minute of every day so social media is not going to go away - it's as much about listening as it is about getting your message out there. TripAdvisor is the world's biggest online review centre and is used by many of our tours around the globe.Return to News Homepage
Published Date: 22/06/2012 10:28:00